Jeep Sales Data, Trends, Analysis & Current Lineup for the U.S Automotive Market
This is your hub for all of the Jeep sales data for the U.S market. Jeep is an American automobile brand owned by FCA US LLC (formerly Chrysler Group, LLC). The American automobile marque primarily produces sport utility vehicles – both cross-overs and fully off-road worthy models, including one pickup truck. The brand is currently riding the ever increasing demand for SUVs in the US. The introduction of the Renegade small crossover helped the brand expand its customer base, and so did the long-awaited Wrangler pick-up truck called Gladiator that was launched in 2019.
Currently all of Jeep’s models for the US market are produced in North America, with the exception of the Renegade small crossover, which is imported from Fiat’s plant in Melfi, Italy. It’s built there alongside its platform sibling Fiat 500X. The iconic Wrangler compact SUV and the Grand Cherokee large SUV have long been trading places as Jeep’s best selling models in the United States with the then-new Cherokee midsized crossover taking the title in 2015.
Please note: Fiat Chrysler Automobiles stopped reporting monthly US sales figures in Q3 of 2019 and switched to reporting its US sales quarterly. From Q3 of 2019 onwards you will find Q1 data in the March data field, Q2 data in June, Q3 data in September and Q4 data in December.
Jeep U.S Sales Figures & Recent Highlights
Jeep has been the continuing success story for Fiat Chrysler Automobiles, setting sales records in the United States and worldwide for a few years running before plateauing in 2019. This is a matter of increased demand for SUVs overall, but also much improved products and Jeep’s unrivaled image. The introduction of the Renegade small crossover helped the brand expand its customer base, and so did the long-awaited Wrangler pick-up truck called Gladiator that was launched in 2019.
Currently all of Jeep’s models for the US market are produced in North America, with the exception of the Renegade small crossover, which is imported from Fiat’s plant in Melfi, Italy. It’s built there alongside its platform sibling Fiat 500X. The iconic Wrangler compact SUV and the Grand Cherokee large SUV have long been trading places as Jeep’s best selling models in the United States with the then-new Cherokee midsized crossover taking the title in 2015.
If you look at the data below, you can see that Jeep has years where its sales just keeps on growing which is then followed by down years. For instance, sales of Jeep from 2005 to 2007 were above 450,000 every year. But from 2008 to 2010 its sales drop to below 300,000, with 2009 being the worst year for the brand after selling 231,701 vehicles. After that, the brand enjoyed another series of years where its sales continue to rise (the long term trend). This is largely due to the increasing demand of SUVs in the United States.
Jeep sales in the US have been declining in recent years. In 2022, Jeep sold 684,613 vehicles in the US, a decrease of 10.94% from 2021. However, there have been some recent highlights for Jeep. In 2022, the Jeep Wrangler 4xe, a plug-in hybrid version of the Wrangler SUV, was the best-selling plug-in hybrid vehicle in the US. The Jeep Grand Cherokee 4xe, another plug-in hybrid SUV, was also a strong seller. Jeep is also investing in new electric vehicles. The company plans to launch an all-electric Jeep Wrangler in 2024.
Jeep Monthly Sales Data in the U.S
Below we have a table that shows Jeep sales for the United States automotive market, but this time it is broken out by month. This is on a unit basis. This is Jeep new vehicle sales in the US.
Jeep Annual Sales, Growth & Market Share in the United States
Below we have a table that shows total Jeep sales volumes for the US automotive market, broken out by year. This data captures all Jeep vehicle sales for the entire United States automotive market.
| Year | Sales | YOY Change | US Marketshare | Marketshare Change |
|---|---|---|---|---|
| 1981 | 8,355 | 0.00 | 0.65 | 0.00 |
| 1982 | 7,759 | -7.13 | 0.63 | -2.25 |
| 1983 | 37,404 | 382.07 | 2.27 | 72.03 |
| 1984 | 110,850 | 196.36 | 5.25 | 56.81 |
| 1985 | 141,459 | 27.61 | 3.81 | -37.68 |
| 1986 | 170,665 | 20.65 | 4.28 | 10.97 |
| 1987 | 176,380 | 3.35 | 4.84 | 11.41 |
| 1988 | 211,157 | 19.72 | 5.47 | 11.64 |
| 1989 | 198,444 | -6.02 | 5.69 | 3.86 |
| 1990 | 143,182 | -27.85 | 4.76 | -19.68 |
| 1991 | 131,297 | -8.30 | 4.79 | 0.71 |
| 1992 | 126,400 | -3.73 | 4.87 | 1.59 |
| 1993 | 130,111 | 2.94 | 4.73 | -2.96 |
| 1994 | 122,981 | -5.48 | 5.11 | 7.46 |
| 1995 | 110,552 | -10.11 | 4.05 | -26.11 |
| 1996 | 110,356 | -0.18 | 4.00 | -1.30 |
| 1997 | 130,041 | 17.84 | 4.48 | 10.68 |
| 1998 | 146,298 | 12.50 | 4.69 | 4.45 |
| 1999 | 165,261 | 12.96 | 5.58 | 15.96 |
| 2000 | 141,457 | -14.40 | 5.05 | -10.49 |
| 2001 | 74,490 | -47.34 | 3.28 | -54.09 |
| 2002 | 0 | -100.00 | 0.00 | 0.00 |
| 2003 | 0 | 0.00 | 0.00 | 0.00 |
| 2004 | 0 | 0.00 | 0.00 | 0.00 |
| 2005 | 476,532 | 0.00 | 2.78 | 100.00 |
| 2006 | 462,113 | -3.03 | 2.77 | -0.41 |
| 2007 | 475,147 | 2.82 | 2.93 | 5.33 |
| 2008 | 333,890 | -29.73 | 2.50 | -16.95 |
| 2009 | 231,701 | -30.61 | 2.20 | -13.58 |
| 2010 | 291,138 | 25.65 | 2.48 | 11.23 |
| 2011 | 419,349 | 44.04 | 3.24 | 23.46 |
| 2012 | 509,663 | 21.54 | 3.26 | 0.58 |
| 2013 | 490,454 | -3.77 | 3.13 | -4.30 |
| 2014 | 692,249 | 41.14 | 4.19 | 25.24 |
| 2015 | 865,028 | 24.96 | 4.94 | 15.31 |
| 2016 | 929,446 | 7.45 | 5.28 | 6.43 |
| 2017 | 828,522 | -10.86 | 4.79 | -10.16 |
| 2018 | 973,227 | 17.47 | 5.60 | 14.38 |
| 2019 | 923,292 | -5.13 | 5.41 | -3.44 |
| 2020 | 795,306 | -13.86 | 5.41 | -0.15 |
| 2021 | 768,713 | -3.34 | 5.14 | -5.17 |
| 2022 | 684,613 | -10.94 | 5.00 | -2.78 |
| 2023 | 641,166 | -6.35 | 4.13 | -21.20 |
| 2024 | 449,148 | 0.00 | 3.37 | 0.00 |
Jeep U.S Annual Sales Units & Growth Chart
Below is a visual representation of Jeep’s U.S sales units over time. We have both the Jeep sales units and the growth in the United States market. Click on the items in the legend to see each series by itself.
Jeep U.S Growth Rate & Market Share Chart
Below is the annual growth rate for the Jeep brand in the United States, shown against the Jeep’s marketshare changes in the United States. This gives you a good look into how Jeep has faired against the other brands in terms of absolute sales and effect on marketshare. Click on the items in the legend to see each series by itself.
The Best-Selling Jeep Cars & SUVs in the United States
Jeep is still a popular brand in the US. The company has a loyal following of customers who appreciate its rugged SUVs and pickup trucks. Jeep is also investing in new technologies and products, which could help it to regain its sales momentum in the years to come. It is not at all surprising that Jeep’s mainstay models are always topping the sales charts in the U.S, with their long histories and hugely popular formula perfected for the local market over decades.
- Jeep Grand Cherokee (223,344 sold in 2022). The Grand Cherokee is the best-selling Jeep model in the US. The current Jeep Grand Cherokee is a mid-size SUV that was first introduced in 1993. It is known for its rugged off-road capability, comfortable ride, and spacious interior. The Jeep Grand Cherokee is a good choice for those who are looking for a rugged and capable SUV that can handle both on-road and off-road driving. It is also a good choice for those who need a comfortable and spacious SUV.
- Jeep Wrangler (181,410 sold in 2022).The Wrangler is a compact SUV that is known for its iconic design, off-road capability, and removable roof. It was first introduced in 1986 and is currently in its fourth generation. It is known for its iconic design, off-road capability, and removable roof.
- Jeep Compass (86,175 sold in 2022).The current Jeep Compass is a compact SUV that was first introduced in 2017. It is known for its fuel efficiency, comfortable ride, and stylish design. The Jeep Compass is a good choice for those who are looking for a fuel-efficient and comfortable SUV. It is also a good choice for those who need an SUV that can handle light off-road driving.
- Jeep Gladiator (77,855 sold in 2022).The current Jeep Gladiator is a mid-size pickup truck that was first introduced in 2018. It is based on the Jeep Wrangler and is known for its off-road capability, removable roof, and convertible top. The Jeep Gladiator is a good choice for those who are looking for a capable off-road pickup truck with a unique design. It is also a good choice for those who want a pickup truck that is easy to customize.
- Jeep Cherokee (40,322 sold in 2022).The Cherokee is a compact SUV that is known for its fuel efficiency, comfortable ride, and stylish design. The Jeep Cherokee is a good choice for those who are looking for a fuel-efficient and comfortable SUV. It is also a good choice for those who need an SUV that can handle light off-road driving. Very affordable.
The Current Jeep Model Lineup & Prices in the U.S
Jeep Wagoneer
Starting at $61,595
The current Jeep Wagoneer is a full-size SUV that was first introduced in 2022. It is a revival of the original Wagoneer, which was produced from 1963 to 1991. The 2023 Wagoneer is available in two models: the Wagoneer and the Wagoneer L. The Wagoneer is the standard model and seats up to eight passengers. The Wagoneer L is the extended-length model and seats up to nine passengers.
Both models are powered by a 3.6L V6 engine that produces 392 horsepower and 350 lb-ft of torque. The engine is mated to an 8-speed automatic transmission. The Wagoneer is available in rear-wheel drive or four-wheel drive. The Wagoneer comes standard with features like a 10.1-inch touchscreen infotainment system, a 12.3-inch digital instrument cluster, and a panoramic sunroof. It also comes standard with a number of safety features, including forward collision warning, automatic emergency braking, and lane departure warning.
Jeep Grand Wagoneer
Starting at $91,140
The Jeep Grand Wagoneer is a full-size luxury SUV that was first introduced in 1963. It is the flagship model of the Jeep lineup and is known for its luxurious interior, powerful engines, and off-road capability. The 2023 Grand Wagoneer is available in two models: the Grand Wagoneer and the Grand Wagoneer L. The Grand Wagoneer is the standard model and seats up to seven passengers. The Grand Wagoneer L is the extended-length model and seats up to eight passengers.
Both models are powered by a 6.4L V8 engine that produces 471 horsepower and 455 lb-ft of torque. The engine is mated to an 8-speed automatic transmission. The Grand Wagoneer is available in rear-wheel drive or four-wheel drive. The Grand Wagoneer comes standard with features like a 12.3-inch digital instrument cluster, a 10.1-inch touchscreen infotainment system, and a panoramic sunroof. It also comes standard with a number of safety features, including forward collision warning, automatic emergency braking, and lane departure warning.
Jeep Grand Cherokee
Starting at $40,130
The 2023 Grand Cherokee is available in three models: the Laredo, the Trailhawk, and the Summit. The Laredo is the base model and comes standard with features like a 8.4-inch touchscreen infotainment system, a 7-inch digital instrument cluster, and a rearview camera. The Trailhawk is the off-road-oriented model and comes standard with features like a 3.6L V6 engine, all-wheel drive, and a Selec-Terrain traction control system. The Summit is the top-of-the-line model and comes standard with features like a 10.1-inch touchscreen infotainment system, a 10.25-inch digital instrument cluster, and a panoramic sunroof.
All models of the 2023 Grand Cherokee are available with a 3.6L V6 engine that produces 293 horsepower and 260 lb-ft of torque. They are also available with a 5.7L V8 engine that produces 357 horsepower and 390 lb-ft of torque. Both engines are mated to an 8-speed automatic transmission. The Grand Cherokee comes standard with features like forward collision warning, automatic emergency braking, and lane departure warning. It is also available with a number of advanced safety features, such as adaptive cruise control and blind spot monitoring. The Jeep Grand Cherokee is a good choice for those who are looking for a rugged and capable SUV that can handle both on-road and off-road driving. It is also a good choice for those who need a comfortable and spacious SUV.
Jeep Grand Cherokee L (3-Row)
Starting at $42,130
The new Jeep Grand Cherokee L is a three-row version of the popular midsize SUV. It was first introduced in 2021 and is available in three trim levels: Laredo, Limited, and Summit. The Grand Cherokee L is powered by a 3.6L V6 engine that produces 293 horsepower and 260 lb-ft of torque. It is mated to an 8-speed automatic transmission. The Grand Cherokee L is available in rear-wheel drive or four-wheel drive. The Grand Cherokee L comes standard with features like a 10.1-inch touchscreen infotainment system, a 10.25-inch digital instrument cluster, and a rearview camera. It is also available with a number of advanced safety features, such as adaptive cruise control and blind spot monitoring. The Grand Cherokee L is a good choice for those who are looking for a spacious and comfortable SUV that can seat up to seven passengers. It is also a good choice for those who need a vehicle that can tow up to 6,200 pounds.
Jeep Compass
Starting at $28,400
The 2023 Compass is available in four trim levels: Sport, Latitude, Trailhawk, and Limited. The Sport is the base model and comes standard with features like a 7-inch touchscreen infotainment system, a 6-speaker sound system, and a rearview camera. The Latitude adds features like a 10.1-inch touchscreen infotainment system, an 8-speaker sound system, and heated front seats. The Trailhawk is the off-road-oriented model and comes standard with features like a 9-speed automatic transmission, all-wheel drive, and a Selec-Terrain traction control system. The Limited is the top-of-the-line model and comes standard with features like a 10.25-inch digital instrument cluster, a panoramic sunroof, and a leather-wrapped steering wheel.
All models of the 2023 Compass are available with a 2.4L four-cylinder engine that produces 177 horsepower and 172 lb-ft of torque. They are also available with a 1.3L turbocharged four-cylinder engine that produces 177 horsepower and 200 lb-ft of torque. Both engines are mated to a 6-speed automatic transmission. The Compass comes standard with features like forward collision warning, automatic emergency braking, and lane departure warning. It is also available with a number of advanced safety features, such as blind spot monitoring and adaptive cruise control.
Jeep Cherokee
Starting at $37,695
The 2023 Cherokee is available in four trim levels: Latitude, Latitude Lux, Trailhawk, and High Altitude. The Latitude is the base model and comes standard with features like a 7-inch touchscreen infotainment system, a 6-speaker sound system, and a rearview camera. The Latitude Lux adds features like a 10.1-inch touchscreen infotainment system, an 8-speaker Alpine sound system, and heated front seats. The Trailhawk is the off-road-oriented model and comes standard with features like a 9-speed automatic transmission, all-wheel drive, and a Selec-Terrain traction control system. The High Altitude is the top-of-the-line model and comes standard with features like a 10.25-inch digital instrument cluster, a panoramic sunroof, and a leather-wrapped steering wheel.
All models of the 2023 Cherokee are available with a 2.4L four-cylinder engine that produces 180 horsepower and 171 lb-ft of torque. They are also available with a 2.0L turbocharged four-cylinder engine that produces 270 horsepower and 295 lb-ft of torque. Both engines are mated to a 9-speed automatic transmission. The Cherokee comes standard with features like forward collision warning, automatic emergency braking, and lane departure warning. It is also available with a number of advanced safety features, such as blind spot monitoring and adaptive cruise control.
Jeep Renegade
Starting at $28,245
The current Jeep Renegade is a subcompact SUV that was first introduced in 2014 and was redesigned in 2019. It is known for its fuel efficiency, stylish design, and off-road capability.
The 2023 Renegade is available in four trim levels: Sport, Latitude, Trailhawk, and Limited. The Sport is the base model and comes standard with features like a 7-inch touchscreen infotainment system, a 6-speaker sound system, and a rearview camera. The Latitude adds features like a 10.1-inch touchscreen infotainment system, an 8-speaker Alpine sound system, and heated front seats. The Trailhawk is the off-road-oriented model and comes standard with features like a 9-speed automatic transmission, all-wheel drive, and a Selec-Terrain traction control system. The Limited is the top-of-the-line model and comes standard with features like a 10.25-inch digital instrument cluster, a panoramic sunroof, and a leather-wrapped steering wheel.
All models of the 2023 Renegade are available with a 1.3L turbocharged four-cylinder engine that produces 177 horsepower and 200 lb-ft of torque. It is mated to a 6-speed automatic transmission.
Jeep Wrangler
Starting at $31,895
The 2023 Wrangler is available in three body styles: two-door, four-door, and four-door Unlimited. It is also available in a variety of trim levels, including Sport, Sahara, Rubicon, and 4xe. The Sport is the base model and comes standard with features like a 7-inch touchscreen infotainment system, a 6-speaker sound system, and a rearview camera. The Sahara adds features like a 10.1-inch touchscreen infotainment system, an 8-speaker Alpine sound system, and heated front seats. The Rubicon is the off-road-oriented model and comes standard with features like a 9-speed automatic transmission, all-wheel drive, and a Selec-Terrain traction control system. The 4xe is the plug-in hybrid model and comes standard with a 2.0L turbocharged four-cylinder engine and an electric motor.
All models of the 2023 Wrangler are available with a 3.6L V6 engine that produces 285 horsepower and 260 lb-ft of torque. They are also available with a 2.0L turbocharged four-cylinder engine that produces 270 horsepower and 295 lb-ft of torque. Both engines are mated to a 6-speed manual transmission or an 8-speed automatic transmission.
Jeep Gladiator
Starting at $38,775
The 2023 Gladiator is available in two body styles: two-door and four-door. It is also available in a variety of trim levels, including Sport, Willys, Overland, Rubicon, and Mojave. The Sport is the base model and comes standard with features like a 7-inch touchscreen infotainment system, a 6-speaker sound system, and a rearview camera. The Willys adds features like a 10.1-inch touchscreen infotainment system, an 8-speaker Alpine sound system, and heated front seats. The Overland is the luxury-oriented model and comes standard with features like a 10.25-inch digital instrument cluster, a panoramic sunroof, and leather-wrapped seats. The Rubicon is the off-road-oriented model and comes standard with features like a 9-speed automatic transmission, all-wheel drive, and a Selec-Terrain traction control system. The Mojave is the desert-oriented model and comes standard with features like Fox shocks, rock rails, and a 2-inch lift.
All models of the 2023 Gladiator are available with a 3.6L V6 engine that produces 285 horsepower and 260 lb-ft of torque. They are also available with a 3.0L EcoDiesel V6 engine that produces 260 horsepower and 442 lb-ft of torque. Both engines are mated to an 8-speed automatic transmission.
Jeep Wrangler 4xe
Starting at $48,995
The Jeep Wrangler 4xe is a plug-in hybrid electric vehicle (PHEV) that was first introduced in 2021. It is based on the Jeep Wrangler and is known for its off-road capability and electric range. The Jeep Wrangler 4xe is powered by a 2.0L turbocharged four-cylinder engine and an electric motor that produce a combined 375 horsepower and 470 lb-ft of torque. The battery pack has a capacity of 17.3 kWh and can provide an electric range of up to 25 miles.
The 2023 Jeep Wrangler 4xe is available in three trim levels: Sahara 4xe, Rubicon 4xe, and High Altitude 4xe. The Sahara 4xe is the base model and comes standard with features like a 10.1-inch touchscreen infotainment system, an 8-speaker Alpine sound system, and heated front seats. The Rubicon 4xe is the off-road-oriented model and comes standard with features like a 9-speed automatic transmission, all-wheel drive, and a Selec-Terrain traction control system. The High Altitude 4xe is the top-of-the-line model and comes standard with features like a 10.25-inch digital instrument cluster, a panoramic sunroof, and leather-wrapped seats.
Jeep Grand Cherokee 4xe
Starting at $60,460
The Jeep Grand Cherokee 4xe is a plug-in hybrid electric vehicle (PHEV) that was first introduced in 2022. It is based on the Jeep Grand Cherokee and is known for its luxury and off-road capability. The Jeep Grand Cherokee 4xe is powered by a 2.0L turbocharged four-cylinder engine and an electric motor that produce a combined 375 horsepower and 470 lb-ft of torque. The battery pack has a capacity of 17.3 kWh and can provide an electric range of up to 25 miles.
The 2023 Jeep Grand Cherokee 4xe is available in four trim levels: Limited 4xe, Trailhawk 4xe, Overland 4xe, and Summit 4xe. The Limited 4xe is the base model and comes standard with features like a 10.1-inch touchscreen infotainment system, an 8-speaker Alpine sound system, and heated front seats. The Trailhawk 4xe is the off-road-oriented model and comes standard with features like a 9-speed automatic transmission, all-wheel drive, and a Selec-Terrain traction control system. The Overland 4xe is the luxury-oriented model and comes standard with features like a 10.25-inch digital instrument cluster, a panoramic sunroof, and leather-wrapped seats. The Summit 4xe is the top-of-the-line model and comes standard with features like a 12.3-inch digital instrument cluster, a 10.25-inch touchscreen infotainment system, and a 19-speaker McIntosh sound system.
Sources: Manufacturers, ANDC, JATO Dynamics.
