Ford Motor Company Sales Data, Trends & Analysis for the Canadian Automotive Market
The Ford Motor Company is one of the largest and oldest automakers in the world, founded by Henry Ford on June 16, 1903. The company is headquartered in Dearborn, Michigan, a suburb of Detroit. Ford is the main brand, under which a variety of vehicles are sold ranging from sedans and hatchbacks to trucks, SUVs, and commercial vehicles. The Ford F-150 pickup has been one of the best-selling vehicles in the United States for several decades. Lincoln is Ford’s luxury vehicle division, focusing on premium sedans, SUVs, and crossovers. There is also Ford Performance, a subsidiary responsible for high-performance vehicles, parts, and accessories. Models like the Ford Mustang Shelby GT500 and the Ford GT are developed under this division. Over the years, Ford has also owned several other brands which it has since sold or discontinued, including Aston Martin (sold in 2007), Jaguar and Land Rover (sold to Tata Motors in 2008), Volvo Cars (sold to Geely in 2010) and Mercury (discontinued in 2010).
Ford Motor Company Canada Sales Figures & Recent Highlights
Ford has had a longstanding presence in Canada, dating back to the early 20th century. Ford Motor Company of Canada was founded in 1904, just a year after the Ford Motor Company was established in the United States. The first Canadian-built Ford was a Model C, assembled in a converted wagon factory in Walkerville (now Windsor), Ontario, near Detroit. Over the years, Ford’s presence in Canada has remained strong, with manufacturing facilities, a vast dealership network, and a significant customer base.
Similar to its position in the U.S., Ford’s F-Series trucks, especially the F-150, have been top sellers in Canada. Pickup trucks are extremely popular in the country, and Ford has capitalized on this trend. Models like the Ford Escape and the Ford Explorer have also seen strong sales, aligning with consumer preferences for larger, more versatile vehicles. Ford has been expanding its electric and hybrid offerings in Canada, including models like the Mustang Mach-E and the hybrid version of the Ford Escape. The planned introduction of the all-electric F-150 Lightning also signifies Ford’s commitment to electrification in the Canadian market.
Lincoln, Ford’s luxury brand, has been making inroads in the Canadian luxury vehicle segment with models like the Aviator and Corsair. While it faces stiff competition from European and Asian luxury brands, Lincoln has been carving out a niche for itself. Like its parent brand, Lincoln has focused more on SUVs and crossovers to meet consumer demand. In recent years, sedans have taken a back seat to these more profitable, high-demand vehicles.
Ford Motor Company Annual Sales, Growth & Market Share in Canada
Below we have a table that shows total Ford Motor Company sales volumes for the Canadian automotive market, broken out by year. This data captures all Ford Motor Company sales for the entire Canadian automotive market, including sub-brands.
| Year | Sales | YOY Change | Marketshare | Marketshare Change |
|---|---|---|---|---|
| 2012 | 275,359 | 0.00 | 16.54 | 0.00 |
| 2013 | 281,345 | 2.17 | 16.28 | -1.58 |
| 2014 | 291,816 | 3.72 | 15.76 | -3.29 |
| 2015 | 278,291 | -4.63 | 14.90 | -5.76 |
| 2016 | 304,445 | 9.40 | 15.63 | 4.63 |
| 2017 | 307,719 | 1.08 | 15.16 | -3.06 |
| 2018 | 297,632 | -3.28 | 14.98 | -1.23 |
| 2019 | 289,336 | -2.79 | 15.06 | 0.54 |
| 2020 | 239,349 | -17.28 | 14.41 | -4.53 |
| 2021 | 244,461 | 2.14 | 14.92 | 3.46 |
| 2022 | 0 | -100.00 | 0.00 | 0.00 |
Ford Motor Company Canada Annual Sales Units & Growth Chart
Below is a visual representation of Ford Motor Company’s Canada sales units over time. We have both the Ford Motor Company sales units and the growth in the Canadian market. Click on the items in the legend to see each series by itself.
Ford Motor Company Canada Growth Rate & Market Share Chart
Below is the annual growth rate for the Ford Motor Company in Canada, shown against the Ford Motor Company’s marketshare changes in Canada. This gives you a good look into how the Ford Motor Company has faired against the other brands in terms of absolute sales and effect on marketshare. Click on the items in the legend to see each series by itself.
