Stellantis Sales Data, Trends & Analysis for the Canadian Market
Stellantis N.V. is a multinational automotive company that resulted from the merger of Fiat Chrysler Automobiles (FCA) and the PSA Group (Peugeot S.A.). The merger was finalized in January 2021, creating the world’s fourth-largest automaker by volume. The brands that sit under the Stellantis umbrella include Abarth, Alfa Romeo, Chrysler, Citroën, Dodge, DS Automobiles, Fiat, Jeep, Lancia, Maserati, Opel/Vauxhall, Peugeot and Ram. The merger aimed to leverage the strengths of both FCA and PSA Group, realizing cost savings, and pooling resources and expertise to better address challenges in the automotive industry, such as the push for electrification and autonomous driving. Stellantis has a global presence with operations in Europe, North America, and other parts of the world. Stellantis has a global presence, with manufacturing facilities in 30 countries and sales outlets in more than 130 countries. The company employs over 300,000 people worldwide.
Stellantis Canadian Sales Figures & Recent Highlights
Stellantis, as a merged entity, began its operations in January 2021. However, its legacy brands, especially those from Fiat Chrysler Automobiles (FCA), have a long-standing history in Canada. Chrysler has had a presence in Canada since the 1920s and has been an integral part of the country’s automotive history. Vehicles like the Chrysler Pacifica minivan are particularly noteworthy, especially given that they’re produced at the Windsor Assembly Plant in Ontario. Similar to Chrysler, Dodge has been selling vehicles in Canada for many decades. Vehicles like the Dodge Grand Caravan, which was also produced in Windsor, were especially popular among Canadian families. Jeeps’s lineup of SUVs, ranging from the Wrangler to the Grand Cherokee, has found favor among Canadians, particularly those seeking off-road and rugged capabilities. Fiat returned to the Canadian market around the same time it re-entered the U.S. market in the 2010s. The compact Fiat 500 and its variants were the spearheads of this return. Similar to its strategy in the U.S., Alfa Romeo re-entered the Canadian market in the 2010s with models like the Giulia and Stelvio.
Recently, Stellantis brands have shown mixed performances in the Canadian market. Brands like Jeep and Ram continued to perform well, capitalizing on the popularity of SUVs and trucks. The enduring appeal of vehicles like the Jeep Wrangler and the Ram 1500 pickup contributed to strong sales. The Fiat brand faced challenges similar to its experience in the U.S., with smaller vehicles like the Fiat 500 not aligning perfectly with the prevailing North American trend toward larger vehicles.
In 2022, Stellantis sold over 120,000 cars in Canada, accounting for over 10% of the total Canadian car market. Stellantis is the third-largest automaker in the Canadian market. Stellantis’s most popular brands in Canada are Jeep and Ram. Jeep is known for its SUVs, while Ram is known for its pickup trucks. Other popular Stellantis brands in Canada include Chrysler and Dodge. Stellantis has performed well in the Canadian market in recent years. The company is well-positioned to continue its growth in the market, thanks to its strong brand portfolio and its commitment to innovation.
Stellantis Annual Sales, Growth & Market Share in Canada
Below we have a table that shows total Stellantis sales volumes for the Canadian automotive market, broken out by year. This data captures all Stellantis sales for the entire Canadian automotive market, including sub-brands.
| Year | Sales | YOY Change | Marketshare | Marketshare Change |
|---|---|---|---|---|
| 2012 | 243,831 | 0.00 | 14.64 | 0.00 |
| 2013 | 252,180 | 3.42 | 14.59 | -0.35 |
| 2014 | 290,004 | 15.00 | 15.66 | 6.83 |
| 2015 | 293,051 | 1.05 | 15.69 | 0.19 |
| 2016 | 277,056 | -5.46 | 14.22 | -10.35 |
| 2017 | 260,729 | -5.89 | 12.85 | -10.70 |
| 2018 | 218,405 | -16.23 | 10.99 | -16.89 |
| 2019 | 217,644 | -0.35 | 11.33 | 2.98 |
| 2020 | 183,588 | -15.65 | 11.05 | -2.52 |
| 2021 | 156,717 | -14.64 | 9.57 | -15.51 |
| 2022 | 0 | -100.00 | 0.00 | 0.00 |
Stellantis Canada Annual Sales Units & Growth Chart
Below is a visual representation of Stellantis’ Canada sales units over time. We have both the Stellantis sales units and the growth in the Canadian market. Click on the items in the legend to see each series by itself.
Stellantis Canada Growth Rate & Market Share Chart
Below is the annual growth rate for the Stellantis in Canada, shown against the Stellantis’ marketshare changes in Canada. This gives you a good look into how the Stellantis has faired against the other brands in terms of absolute sales and effect on marketshare. Click on the items in the legend to see each series by itself.
