Denza Sales Data, Trends & Analysis for the Chinese Automotive Market
Denza is a Chinese electric vehicle (EV) brand that was founded in 2010 as a joint venture between BYD Auto and Daimler AG. The company is headquartered in Shenzhen, China. Denza, which started producing electric cars in 2014, is a brand of the Shenzhen BYD-Daimler manufacturing Joint Venture and currently consists of a single model. Sales started with the Denza EV, an electric hatchback based on a Mercedes-Benz B-Class platform, which was followed by the Denza X, an SUV based on the BYD Tang, available with PHEV and EV powertrains. Also find sales figures for the Denza EV, Denza X.
Denza China Sales Figures & Recent Highlights
Denza is an automotive brand primarily focused on electric vehicles (EVs). It was established as a joint venture between two major companies: BYD Auto, a Chinese automaker known for its electric vehicles and batteries, and Daimler AG, the German multinational corporation behind the Mercedes-Benz brand. The collaboration combined BYD’s expertise in battery technology and electric drive systems with Daimler’s luxury car manufacturing prowess.
Denza’s first model, the Denza D9 MPV, was launched in 2014. The D9 was a success, and it helped to establish Denza as a leading EV maker in China. In 2022, Denza launched its second model, the Denza X SUV. The Denza X is a more luxurious and technologically advanced car than the D9, and it has been even more successful. Denza is planning to launch a new model, the Denza D9 mid-size MPV, in 2023. The Denza D9 is expected to be the company’s most luxurious and technologically advanced car yet.
The Denza 500 was one of the primary models from Denza, and it’s a full electric vehicle. It showcased the advancement in battery technology, with a generous range on a single charge, and was tailored with features and design elements to appeal to Chinese consumers. Denza cars are priced competitively, and they offer a good value for money. The company is also offering a number of incentives, such as free charging and free maintenance, to attract buyers.
Denza is a relatively new automaker, but it has quickly gained a following thanks to its stylish and technologically advanced cars. The company is planning to launch a number of new models in the coming years, and it is well-positioned to become a major player in the Chinese EV market.
Denza Annual Sales, Growth and Market Share in China
Below we have a table that shows total Denza sales volumes for the Chinese automotive market, broken out by year since 2005. This data captures all Denza vehicle sales for the entire Chinese automotive market.
| Year | Sales | YOY Change | Marketshare | Marketshare Change |
|---|---|---|---|---|
| 2014 | 132 | 0.00 | 0.00 | 0.00 |
| 2015 | 2,888 | 2,087.88 | 0.02 | 94.78 |
| 2016 | 2,287 | -20.81 | 0.01 | -49.83 |
| 2017 | 4,685 | 104.85 | 0.02 | 49.00 |
| 2018 | 1,974 | -57.87 | 0.01 | -128.69 |
| 2019 | 2,089 | 5.83 | 0.01 | 13.66 |
| 2020 | 4,175 | 99.86 | 0.02 | 53.73 |
| 2021 | 4,783 | 14.56 | 0.02 | 5.56 |
| 2022 | 9,978 | 108.61 | 0.05 | 50.96 |
Denza China Annual Sales Units & Growth Chart
Below is a visual representation of Denza’s China sales units over time. We have both the Denza sales units and the market share in the Chinese market. Click on the items in the legend to see each series by itself.
Denza China Growth Rate & Market Share Chart
Below is the annual growth rate for the Denza brand in China, shown against the Denza’s marketshare changes in China. This gives you a good look into how Denza has faired against the other brands in terms of absolute sales and effect on marketshare. Click on the items in the legend to see each series by itself.
The Best-Selling Denza Cars & SUVs in China
COMING SOON
Car sales statistics from China only include domestic production and exclude imported models.
Sources: Manufacturers, Chooseauto
