Toyota Sales Data, Trends, Analysis & Current Lineup for the Canadian Automotive Market
This is your hub for all of the Toyota sales data for the Canadian market. Toyota is a Japanese manufacturer, part of the global conglomerate Toyota Motor Corporation. Toyota was first introduced in Canada in 1965 with only two models and have since expanded to over 32 models currently.
Today, Toyota has become a leader in setting new environmental standards. It is the first automaker to mass produce hybrid vehicles. Toyota released the first all-electric SUV vehicle in 1997 named the RAV4 EV, based on the popular RAV4 model line. The Toyota Prius is another popular hybrid vehicle and is currently the best-selling hybrid vehicle in North America. Other hybrids found in the Toyota line up include the Highlander and Camry. Most of the top-selling models of Toyota are now manufactured in Canada such as the Corolla, RAV4, and the Lexus RX 350.
Toyota Canada Sales Figures & Recent Highlights
Sales of Toyota in Canada has also been largely positive as well. The 2019 calendar year was a record year for Toyota. They sold 237,091 vehicles in 2019 which is up by more than 2% as compared to the 231,646 units sold in 2018. This also marks as Toyota’s sixth consecutive year of sales growth for the Japanese brand. It’s really incredible how Toyota is able to maintain its pace and its position as one of the best-selling brands in Canada despite the overall Canadian sales market was down in 2019.
In 2020, Toyota Canada sales were 225,000 units. In 2021, Toyota Canada sales rose to 250,750 units. And in 2022, Toyota Canada sales increased further to 275,000 units. Toyota has introduced a number of new models in recent years, such as the Toyota RAV4 Hybrid and the Toyota Corolla Cross. These models have been well-received by consumers and have helped to boost sales. Overall, Toyota Canada sales have been increasing in recent years. The brand is well-positioned for continued growth in the Canadian market.
Toyota Annual Sales, Growth & Market Share in Canada
Below we have a table that shows total Toyota sales volumes for the Canadian automotive market, broken out by year. This data captures all Toyota vehicle sales for the entire Canadian automotive market.
| Year | Sales | YOY Change | Marketshare | Marketshare Change |
|---|---|---|---|---|
| 2012 | 172,644 | 0.00 | 10.37 | 0.00 |
| 2013 | 175,580 | 1.70 | 10.16 | -2.05 |
| 2014 | 180,817 | 2.98 | 9.77 | -4.04 |
| 2015 | 182,564 | 0.97 | 9.78 | 0.11 |
| 2016 | 191,688 | 5.00 | 9.84 | 0.64 |
| 2017 | 199,959 | 4.31 | 9.85 | 0.14 |
| 2018 | 207,533 | 3.79 | 10.44 | 5.66 |
| 2019 | 211,541 | 1.93 | 11.01 | 5.15 |
| 2020 | 196,882 | -6.93 | 11.85 | 7.09 |
| 2021 | 198,664 | 0.91 | 12.13 | 2.28 |
| 2022 | 104,276 | -47.51 | 33.40 | 63.69 |
Toyota Canada Annual Sales Units & Growth Chart
Below is a visual representation of Toyota’s Canadian sales units over time. We have both the Toyota sales units and the growth in the Canadian market. Click on the items in the legend to see each series by itself.
Toyota Canada Growth Rate & Market Share Chart
Below is the annual growth rate for the Toyota brand in Canada, shown against the Toyota’s marketshare changes in Canada. This gives you a good look into how Toyota has faired against the other brands in terms of absolute sales and effect on marketshare. Click on the items in the legend to see each series by itself.
