2012 Canada Automotive Sales by Brand – The Best-Selling Automotive Brands By Sales Volume
In spite of a terrible December in which three of Canada’s four top-selling brands suffered noteworthy sales declines, Canadians purchased or leased 90,000 more new vehicles in 2012 than in 2011. As usual, Canada’s monthly reporting of auto sales figures began with the Chrysler Group. Dodge, the Chrysler Group’s best-selling brand, was down 4% this year. Chrysler and Fiat generated huge gains. Ford Motor Company took a big hit in December that was nearly enough to push it into “declined” status for 2012. Ford did, however, set a record in F-Series volume. Three of GM’s four brands sold less often this year than last.
But the suffering in domestic dealers was not felt in most import brand showrooms. Toyota and Honda worked to get back to their old selves, ToMoCo climbing 18% and Honda-Acura rising 21%. Hyunda-Kia was the fourth-largest conglomerate in terms of Canadian volume, finishing only 12,742 sales behind General Motors and 22,025 sales ahead of Toyota-Lexus-Scion. In all, the majority of brands reached more buyers than they did last year, but it only translated to a 5.7% year-over-year increase in total market size. Only? Canadians are buying vehicles in record numbers, thanks in large part to prices and incentives that make it monthly payments feel like we’re living in the 90s.
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